Friday, October 19, 2012

Beadahs.....formerly Beadniks

The store you have known as Beadniks Santa Monica is changing its name to Beadahs. After 5 years with the franchise group, the two Beadahs -- mother-daughter duo: Ermie and Shannon -- are declaring independence and go at this business of beads on their own.

Allow us to wax poetic/literary: Puns, as you have indubitably noticed, are rampant in the bead business. "Beadahs" is a cross-lingual pun. In Tagalog, the main dialect of Ermie's home country, the Philippines, "bidas" means "heroes." Should you happen to be from Boston, you may pronounce "beaders" like "beadahs." Or maybe if you're Hawai'ian, our new name may sound familial like "bruddahs."We are abiding by Shakespeare’s words in “Romeo and Juliet,” “What's in a name? That which we call a rose by any other name would smell as sweet.”

We are in process of creating a website: We are creating a Facebook page. We are ticking things off our to-do list one at a time. Bear with us in our transition. Looking forward to seeing you soon!

1 comment:

  1. Congratulations on the change!!! We wish you the best in the transition, Dolores and Julie from Bead Gallery